Authorized Users of Brand Assets
Individuals and organizations may use Love Plano logos in accordance with Fair Use and in the manner provided in the brand guidelines. This includes any activity that is inconsistent with the vision and mission of the City of Plano. The logos may be used online, on apparel, in publications, etc., so long as the name and colors are not used in connection with the prohibited activity specified below and not used in a manner that would violate applicable laws. This maintains maximum freedom, creativity and flexibility for individuals and organizations to present themselves as they choose while avoiding situations in which the City of Plano might appear to be endorsing the perspective or priorities of a particular organization.
The City of Plano is the sole owner of common law trademark and service mark rights to the Love Plano logos. The use of the Love Plano logo requires the use of the TM notice.
Prohibited Use of Brand Assets
The City of Plano reserves the right to restrict usage that may compromise the reputation of the City. Such restrictions may include, but are not limited to, use of the logo in connection with: criminal behavior; tobacco products; sexually oriented products or services; political parties or organizations; obscene acts, gestures or words; sale or use of illegal drugs or paraphernalia; any illegal act unless depicted in a Public Service Announcement for health, safety or welfare of the community; online gambling and/ or games of chance;firearms; political advertising; companies whose business is derived from the sale or manufacture of tobacco products; deceptive or misleading advertising; and any other activity that is inconsistent with the vision and mission of the City of Plano.
The Love Plano logo should not be used in any manner which in any way impersonates a city official, safety officer or employee unless it is in compliance of the city policy that regulates such use. (Public Information City of Plano Official Logo use 130.00).
Consequences of Unauthorized use of logo
It is the responsibility of the logo user to periodically check for such modifications. The continued use of the logo constitutes acceptance of the updated or amended terms. If you do not agree to be bound by these changes, you should terminate the use of this logo.
The consequences of the prohibited use of this logo could include legal action for damages, destruction of infringing counterfeits or imitations and an injunction to prevent future use of the logo.
If the infringing acts were committed with knowledge or bad faith and with the intent to cause confusion or mistake or to deceive, the court has discretion to award both: up to three times damages and profits; and reasonable attorneys’ fees.